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The site firestationsoftware.com states the following, "Follow us on facebook and Twitter." We noticed that the website also said " AN AFFORDABLE, EASY TO USE COMPUTER PROGRAM FOR RECORD KEEPING AT YOUR FIRE DEPARTMENT." It also stated " If youre tired of shuffling paper and your department is ready to migrate to a computerized records keeping system, Fire Station. Is an affordable and powerful option. Provides an efficient way to keep your departments information organized and at your fingertips without breaking your budget. By purchasing only the modules you need." The header had fire department software as the highest ranking keyword. This keyword was followed by RMS, record keeping, and volunteer fire station which isn't as urgent as fire department software. The other words the site used was apparatus. truck checks is also included but might not be seen by web crawlers.